Announcing new integration with TikTok Marketing Partner Program - Tenjin (2024)

Tenjin Becomes One of the First MMPs to Support TikTok’s Self-Attribution Switch

Tenjin Becomes One of the First MMPs to Support TikTok’s Self-Attribution Switch

TikTok introduces the TikTok Self-Attribution Network. We are proud to be one of the first MMPs to support this shift. Tenjin will help you set up automatically. For the migration, please inform your TikTok sales lead and ask to be added to the SAN allowlist.You can expect to receive an email and an in-platform notification...

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Flutter SDK Plugin for Attribution: The latest addition to our list of supported SDKs

Flutter SDK Plugin for Attribution: The latest addition to our list of supported SDKs

We are thrilled to announce the launch of the Flutter Tenjin Plugin! This powerful addition to oursuite of supported SDK pluginsunlocks the potential of cross-platform development by seamlessly integrating Tenjin’s robust analytics features into Flutter applications. With the Flutter Tenjin Plugin, developers can now harness the full potential of Tenjin’s attribution and analytics solutions while...

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Tenjin has achieved SOC 2 Type II and ISO 27001 certification

Tenjin has achieved SOC 2 Type II and ISO 27001 certification

Tenjin is thrilled to announce that it has successfully achieved SOC 2 Type II compliance, meeting the standards set by the American Institute of Certified Public Accountants (AICPA) for Service Organizations, commonly referred to as SSAE 18. This compliance achievement exemplifies Tenjin’s pursuit of enterprise-level security for its partners’ and customers’ data, which is securely...

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Ionic Capacitor Plugin: The latest framework added to Tenjin’s list of supported SDK plugins

Ionic Capacitor Plugin: The latest framework added to Tenjin’s list of supported SDK plugins

We are excited to announce the addition of the Ionic Capacitor plugin to ourlist of supported SDKs. This decision was made in response to the high demand from our developer community. With the Ionic Capacitor plugin, developers will have access to a wide range of features and capabilities that will make it easier to integrate...

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React Native Plugin: New addition to Tenjin tools for Mobile Marketers

React Native Plugin: New addition to Tenjin tools for Mobile Marketers

We’ve just added official support for our new open-sourceReact Nativeplugin to our growing list of SDK platforms. Over the last couple of years, developers built their own React Native wrappers on Tenjin’s native iOS and Android SDKs, and with this demand we believe it’s time to officially support it as a new platform. The plugin...

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Growth FullStack – automated data pipelines for mobile marketers

Growth FullStack – automated data pipelines for mobile marketers

We are happy to announce the next chapter for Growth FullStack. Back in 2021, Tenjin and GameAnalytics introduced a new platform to empower mobile marketers to pursue their marketing analytics goals in an increasingly privacy-centric industry. Now, it’s time to take it to the next level with automated marketing data pipelines. UA managers can get...

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Tenjin Help Center – New and improved

Tenjin Help Center – New and improved

We are proud to announce the launch of ournew and improved knowledge base. Our knowledge base is a reliable resource for users to find information on all things Tenjin-related, and we are committed to constantly updating it to best meet the needs of our customers. Here’s what’s changed in the newest version: New and improved...

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Unlock Google Ads SKAdNetwork Reports for free

Unlock Google Ads SKAdNetwork Reports for free

It’s an exciting day for Tenjin customers as Google Ads for SKAdNetwork becomes fully integrated across Tenjin’s entire product portfolio. This integration empowers marketers to measure and compare the performance of theirGoogle App Campaigns for Install (ACI)with other SKAdNetwork campaigns acrossall supported ad networks– totally free of charge. Tenjin, Google Ads, SKAdNetwork: what marketers can...

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iOS 15: Turn your data into powerful insights with Growth FullStack

iOS 15: Turn your data into powerful insights with Growth FullStack

Growth FullStackis a new ETL tool brought to you by a partnership between Tenjin and GameAnalytics. 2021 has been a year of moving goalposts for mobile marketers, with privacy-first changes on iOS drastically changing app growth strategies. App publishers have been dragged away from their core business of building great apps and games, and forced...

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Tenjin Joins HUAWEI Ads Partner Program

Tenjin Joins HUAWEI Ads Partner Program

As you know, in May 2021 we shared the exciting news that Tenjin customers could start measuring ad performanceon alternative app stores. We see these ecosystems as key to the growth of our customers and Tenjin itself, so we’re delighted to announce that Tenjin has now joinedHUAWEI Adspartnership. HUAWEI Ads supports direct placements using HUAWEIAssistant·TODAYand...

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iOS 14.5: Measure SKAdNetwork Conversion Values for Free with Tenjin

iOS 14.5: Measure SKAdNetwork Conversion Values for Free with Tenjin

[UPDATE on March 31, 2021]: Closed beta is complete. Attribution Modeling Stage 1 is now available for all Tenjin users. Make sure to contact support@tenjin.com to enable new features for your account. We are happy to announce that we are launching a closed beta for the first stage of our iOS 14.5 solution –Attribution Modeling....

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Tenjin joins Google Measurement Partners

Tenjin joins Google Measurement Partners

With the announcement of Tenjin becoming anApp Attribution Partnerin Google’s Measurement Partner program, clients should look forward to gaining valuable campaign insights, across Google advertising products, that will allow them to better measure and optimise their performance. “To help you better understand performance complexity, Google Measurement Partners gives you an array of options to expand...

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We are releasing a new set of automation APIs and making it free

We are releasing a new set of automation APIs and making it free

[Update 04.07.22] Automation APIs have been added to the pool of Tenjin’s paid features. Write us at support@tenjin.com to learn how to enable them. Today our team released new, free automation APIs that Tenjin customers can use to streamline their reporting and campaign management operations. Tenjinis best known for providing tools and training for leading...

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Tenjin recognized as an Apple Search Ads Partner

Tenjin recognized as an Apple Search Ads Partner

Today, we at Tenjin, are very excited to announce we are anApple Search Ads Partnerand will continue to build new tools on our integration. Being an Apple Search Ads Partner allows Tenjin to work closely with the Apple Search Ads team on building new tools and training for mobile game developers and marketers. This will...

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Tenjin Plugin Now Available in Corona SDK

Tenjin Plugin Now Available in Corona SDK

Game development has evolved by leaps and bounds in recent years, and as development kits have made it possible for beginners and experts alike to build apps in record time, plugins have replaced time-intensive programming tasks. These plugins are becoming more commonly available for cross platform development engines, another trend that is making life easier...

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Applovin, Ironsource and now MoPub: Tenjin’s view on recent innovation in app revenue and what it means to our clients

Applovin, Ironsource and now MoPub: Tenjin’s view on recent innovation in app revenue and what it means to our clients

What recent progress in the industry since Tenjin built out a custom-tailored session/country ad revenue model for Voodoo back in autumn ‘16! It’s been exciting months for anyone who is following innovation in free to play mobile games. Possibly driven by the success of hyper-casual games, we now have seen a lot of innovation around...

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Welcome to the Next Level of Ad Revenue Optimization

Welcome to the Next Level of Ad Revenue Optimization

Tenjin’s Enterprise clients will now have access to data through the MoPub SDK version 5.7 in a unique way: Tenjin is working with MoPub to enable our customers to see their MoPub data in DataVault, our industry-leading data warehouse. Additionally, our customer success team has prepared a number of use cases for how marketers can...

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Manage Third-Party Marketing Data Using Tenjin’s Campaign Buckets

Manage Third-Party Marketing Data Using Tenjin’s Campaign Buckets

Tenjin’s Campaign Bucketing tool lets you combine and match siloed campaign data across ad networks and attribution partners within a dashboard and data warehouse with OR without Tenjin’s SDK. Mobile marketing tools make it easier to navigate our complex industry, but there are still obstacles to address. One of them is the lack of standards...

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Tenjin is now a Snapchat Mobile Measurement Partner

Tenjin is now a Snapchat Mobile Measurement Partner

Developers and marketers can now apply Tenjin’s user attribution and analytics services to Snapchat advertising campaigns. Since 2011, Snapchat has grown into an massively successful messaging and content exploration service where hundreds of millions of unique users spend time each day. Yet its advertising methods are just as promising, ranging from Snap Ads 10-second video...

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Reddit Tracking Is Officially Live – Here’s How To Get The Most Out Of It

Reddit Tracking Is Officially Live – Here’s How To Get The Most Out Of It

We’re thrilled to announce that marketers can now officially track Reddit campaign performance in their Tenjin dashboard! A mainstay of the internet’s cultural landscape,Redditis a place where millions of users gather every day to share and discuss their passions. Their talented ad product team has been hard at work building the tools needed to deliver...

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Introducing: Tenjin’s Fraud Dashboard

Introducing: Tenjin’s Fraud Dashboard

We’re thrilled to announce the release of some powerful new features that publishers can use to combat fraud in their mobile app portfolios. We designed these tools with the mobile growth marketer in mind, with a focus on combating attribution and purchase fraud so as to ensure consistently accurate reporting on revenue and paid advertising...

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Tenjin 2017 Ad Spending Report

Tenjin 2017 Ad Spending Report

As the mobile industry evolves, paid advertising remains a cornerstone of any comprehensive growth marketing strategy, and with good reason. Networks and tool providers are constantly innovating to deliver better targeting capabilities and more engaging formats in the hopes of driving down Cost Per Install (CPI) rates. The more high-quality users they can deliver at...

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Tenjin’s Dictionary for App Marketers

Tenjin’s Dictionary for App Marketers

App marketing isn’t an easy job. With hundreds of thousands of apps competing for attention, marketing has become a race, requiring the ability to quickly navigate through dense thickets of technical knowledge and performance requirements. One of the side effects of this growing complexity is a professional terminology that’s incomprehensible to outsiders. And if an...

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Reported Installs vs. Tracked Installs

Reported Installs vs. Tracked Installs

If you use our attribution to track installs by media source, you might notice that there are two types of installs described there:Reported InstallsandTracked Installs. What’s the difference? Why are there differences between Reported Installs and Tracked Installs? Are the networks trying to scam you by overcharging for installs? No, probably not. In very few...

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Tenjin’s Data Now Available through Mixpanel for Improved Product Analytics

Tenjin’s Data Now Available through Mixpanel for Improved Product Analytics

The consumer journey is more complex today than it has ever been before. As consumers rely on a greater multitude and variety of connected devices, it has become increasingly difficult to follow their digital footprint. And yet it’s vital for product people in this day and age to understand every user’s journey so that they...

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Tenjin Adds Search Ads Attribution for iOS 10

Tenjin Adds Search Ads Attribution for iOS 10

Today, Apple ends its test of App StoreSearch Adsand rolls out the feature to all developers as part of iOS 10. This is a brand new user acquisition channel, and one with interesting implications for big and small app developers alike. Impact of search on the app marketSearch on the App Store has become clogged...

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Tenjin Raises $2.5 Million from NetEase Capital to Expand Its Marketing Infrastructure for Mobile Apps

Tenjin Raises $2.5 Million from NetEase Capital to Expand Its Marketing Infrastructure for Mobile Apps

Press Release: San Francisco – June 2, 2016 – Tenjin, the mobile marketing infrastructure company, announced today that it has raised an additional $2.5 million in funding to simplify and improve mobile marketing by giving marketers complete control over their user data. The round was led by NetEase Capital, the venture arm of the NASDAQ-listed...

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